Rock the Aisle Bridal was formed in 2010 by entrepreneur, Alex Karas. At Rock the Aisle Bridal, we pride ourselves on being a niche marketing agency catering to the demands of wedding professionals and newly engaged couples.
Headquartered in West Creek, NJ we specialize in bridal prospecting in the NJ, PA, and NY metropolitan areas. By approaching the bridal shows as a holistic marketing firm, Rock the Aisle Bridal creates a comfortable atmosphere where wedding professionals can meet with qualified brides in a local setting.
We are acclaimed for excellence and unparalleled levels of customer service to those businesses who trust us with their advertising needs. We successfully produce over 30 high quality NJ bridal shows annually consisting of wedding professionals ranging from florists, beauticians, and personal trainers to name a few. All Rock the Aisle Bridal Shows in NJ also features a high energy fashion show with models showcasing wedding gowns, bridesmaid’s dresses, and even tuxedos for the groom.
Working with local brides and businesses, Rock the Aisle Bridal provides marketing expertise, unique experiences, and professional results in every aspect of the company. Team members at Rock the Aisle Bridal have established a reputation for redefining the paradigm of personalized and warm service within the wedding industry.
Rock the Aisle Bridal’s client portfolio spans from wedding service professionals to large catering facilities with multiple properties. Our service offerings includes NJ bridal show marketing and production, wedding marketing coaching, media buying, graphic design, telemarketing, brand management, commercial production, SEO, and sales training. Rock the Aisle Bridal is a brand of the Karas Organization which also manages and operates Enchanted Celebrations and Simply Chic Invites.
Alex created Rock The Aisle Bridal in 2010 to help small and medium sized wedding businesses grow by connecting them with newly engaged brides. Truth is, marketing to brides is very difficult and expensive; as a newly formed small business, trying to break into the wedding industry, it is next to impossible. Enter, Rock the Aisle Bridal. His mission was to provide effective, low cost advertising solutions to local businesses while creating a rockin’ marketplace where newly engaged, educated, woman, ages 25-35 can meet those professionals. If you have the opportunity to attend a Rock the Aisle Bridal Show, we think you will agree that he has done exactly that.
Alex takes a leadership role to ensure that the growing brand of Rock the Aisle Bridal exemplifies his original mission while keeping up with trends in how toady’s bride is shopping for wedding venues and professionals.
He is a registered wedding expert for News 12 New Jersey, authored many wedding planning articles, a wedding ceremony etiquette book, and has helped busy brides by creating a suite of web-based planning tools such as an online ceremony script builder and a post-photography website to streamline the planning process.
Alex graduated from Stockton College in with a Bachelor of Science and is pursuing a Master’s in Management from Thomas Edison State College. He is also certified in Adobe Photoshop. He currently resides in Manahawkin with his wife Nicole, their daughter Kenna, and their two miniature dachshunds, Lulu and Stretch.
Director of Operations
As you can imagine, running a busy niche marketing agency is no small task. There are venues, vendors, models, trade show staff, full time staff, and media sponsors to keep track of as well as an ENORMOUS advertising spending budget every season; so who better to hold things together than our very own, Director of Operations, Erin. Her main responsibility is to work behind the scenes, through her staff to make sure that every bridal show is planned and executed flawlessly.
Erin works tirelessly to make sure that our shows are a fun, interactive, and comfortable experience for our attending brides, their guests, and our exhibitors. She also oversees all design elements that go into our brand across print and digital publications.
Erin has over a decade of experience in customer service and operations for enterprise-sized companies and graduated from the Art Institute of Philadelphia with a Bachelors of Arts in Graphic Design. She currently lives in Long Beach Island, NJ with her husband, their daughter Madeline, and their two dogs.
Vendor Relations Manager
When we created Rock the Aisle Bridal, we knew that our success would be directly connected to the growth of our clients’ wedding businesses and nobody knows that to be more true than Danielle. She is the main point of communication between our team and our clients who trust us to help them BOOK MORE WEDDINGS. With an amazing talent to listen, Danielle’s main responsibility is to identify the marketing needs of wedding professionals and to find the best form of advertising that fits their goals and most importantly, their budget.
While developing a strong, trusting, professional relationship with exhibitors, she strives to help them grow their businesses by offering free marketing resource downloads, additional advertising options, and always giving tips on how to better communicate their unique selling points to brides.
Her previous experience in customer service really shines through by her quick initiative to answer questions and concerns from both brides and exhibitors. Danielle obtained her Associates Degree at Burlington County College and further studied at Rowan University. She currently resides in Medford, NJ with her dog Gizmo.
When people ask us if we take the production of our bridal shows and fashion shows seriously, we introduce them to Victoria, our Event Coordinator. Victoria, has an extensive background in fashion and design and is a champion of the Rock the Aisle Bridal event planning and marketing method which is our secret formula that makes our shows so irresistibly fun and unique. Her major responsibilities within the brand not only include event coordination but also the execution of our bridal marketing plan which includes social media, SEO, PPC advertising, and direct mail to name a few components.
Victoria is also tasked with being the main point of contact with our reception venue partners who host our amazingly upbeat, interactive bridal shows. Victoria’s uncanny ability help align our marketing efforts with those of our reception venue partners is an absolute delight to see.
With a background in fashion, hyper-organizational skills, and passion for creating marketing pieces that people LOVE truly makes her such an integral part of our brand. Victoria graduated from one of NYC’s most prestigious fashion schools, LIM College with a Bachelors of Arts in Marketing. She currently lives in Long Beach Island with her boyfriend.